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Wynright in the News

Tom Andel, Editor-in-Chief of Material Handling & Logistics discusses with Sarah Carlson, Marketing Director for Daifuku Webb, how Daifuku Webb was one of those large companies that learned to scale its solutions to fit the needs of emerging businesses.

By: Tom Andel, Editor-in-Chief of Material Handling & Logistics
March 17, 2014

Walking the floor of a supply chain technology show can be daunting for a small business owner. The displays at such a show can often send a veiled message to such attendees: “Not for You.” That was “Not the Case” at MODEX 2014, the supply chain and transportation show that opened Monday at Atlanta’s Georgia World Congress Center. In fact many of the solutions discussed there were developed for small companies. Daifuku Webb was one of those large companies that learned to scale its solutions to fit the needs of emerging businesses. Sarah Carlson, marketing director for the company, told me it was their acquisition of Wynright that helped change their image from manufacturing centric to logistics and distribution—making supply chain its new focus.

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